Microsoft brings on-demand TV to Xbox (BLOG)

NEW YORK (AP) — Microsoft says owners of the Xbox 360 will soon be able to watch TV shows and other content through theirgaming consoles.

Microsoft Corp. said Wednesday that it's partnering with ComcastCorp., HBO, Bravo, Verizon and others to bring on-demand television to the Xbox.

This doesn't exactly replace the set-top boxes currently used to access TV programming.

But M2 Research analyst Billy Pidgeon says it's likely a good option for families who want to able to access TV content in different rooms of the house, for example. With the Xbox, they won't need a second set-top box.

What they will still need is a subscription to Comcast or other pay-TV services. The Xbox may make it easier to access those HBO shows, but you'll still have to pay for them.